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Creation of an e-shop module for a new market

  • E-shop
  • TMA
  • Configurateur

A major group, leader in its market, entrusted us with the development of its Drupal site factory. This platform enables development and maintenance to be pooled, reducing costs through economies of scale, while ensuring the stability and scalability of the entire digital ecosystem. Although centralized, the site factory is flexible enough to adapt to the specific needs of each entity or national market.

Project objective

When integrating a national site into this site factory, it was crucial to preserve the e-commerce functionalities specific to this market, while taking advantage of the benefits of pooling resources and tools.

Solutions provided

We developed a specific shell for this national market, integrating e-commerce functionalities based on Drupal Commerce. This bespoke development enabled us to maintain a user experience tailored to the local market while taking advantage of global synergies.

Key functionalities include:

  • Creation of the "Product Page" content type and new blocks: for managing product information (part number, price, attached Business Unit), enabling optimized centralized management.
  • Integration of an offer listing page:facilitating navigation and service selection.
  • Configurator pricing: based on a conditional Webform that automatically generates a price based on the prospect's responses.
  • Complete payment tunnel: including a shopping cart, service booking, secure online payment, as well as confirmation emails and internal notifications.
  • A reusable module: The e-commerce module was developed as a reusable component, easily activated on other factory sites, minimizing future costs.

Results and benefits

Thanks to this solution, our customer was able to maintain its e-commerce activity in this national market while integrating the site into a more optimized structure. The site now benefits from centralized management with continuity of service, while responding to local specificities. What's more, the e-commerce module is scalable and can be deployed in other markets in the future.

If you're looking for a customized, adaptable and high-performance digital solution, contact us to discuss your requirements.

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