Our UX/UI design services
UX audit and analysis
UX audit of your current site
The UX audit of your current site is a crucial step in identifying friction points and opportunities for improvement. We thoroughly analyze user journeys, page performance and interactions to provide concrete, actionable recommendations.
Auditing your target audience
Knowing your target audience is essential to designing effective user experiences. We carry out detailed audits to understand your users' behaviors, expectations and needs. This analysis enables us to create interfaces that resonate with your target audience, increasing satisfaction and engagement.
Website design and optimization
Website design and redesign
Whether you want to create a new website or redesign an existing one, Parker+Parker is with you every step of the way. We design websites that are ergonomic, aesthetically pleasing and high-performing, with a focus on user experience and conversion.
UX optimization
UX optimization is an ongoing process aimed at improving your users' interaction with your site. We use analytical data and user feedback to identify opportunities for improvement and implement solutions that optimize the overall experience.
Comprehensive UX/UI strategy and design services
UX Design
Our approach to UX Design aims to create intuitive and enjoyable user experiences. We use user-centered methods, such as personas and user stories, to design interfaces that meet your users' real needs.
UI Design & DA (Direction Artistique)
UI Design and art direction are essential to creating visually appealing and consistent interfaces. We ensure that every visual element supports the user experience while reflecting your brand identity.
Product Design
Our expertise in product design enables us to design digital products that meet specific needs and add value. We work closely with your teams to develop innovative and functional solutions.
UX Strategy
A solid UX strategy is the key to a successful project. We develop UX strategies that align your business goals with user expectations, ensuring maximum adoption and satisfaction.
Our approach user-centric
In-depth user research | |
.......... | We carry out in-depth user research to understand your users' behaviors, motivations and expectations. These insights enable us to design solutions that truly meet their needs, creating an optimal user experience.
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Creating intuitive interfaces | |
The creation of intuitive interfaces is at the heart of our approach. We ensure that every interaction is simple, fluid and logical, making it easy for your users to navigate and achieve their goals.
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Why choosing Parker+Parkeras your UX/UI agency?
Proven expertise and results | |
.......... | Our expertise in UX/UI design is backed by proven results. We've supported numerous customers in transforming their websites, with tangible success in terms of improved user experience and increased conversions.
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Following best practices | |
We're dedicated to quality and innovation. We continually invest in the latest technologies and methodologies to offer our customers cutting-edge solutions that exceed their expectations.
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Our technologies and tools
Prototyping and graphic design software | |
.......... | We use the best prototyping and graphic design software, such as Sketch, Figma and Adobe XD, to create interactive mock-ups and high-fidelity prototypes. These tools enable us to quickly visualize and test our concepts before developing them.
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Usability testing and user feedback | |
Usability testing is essential to ensure that our designs meet user expectations. We conduct test sessions with real users and gather their feedback to identify friction points and make any necessary adjustments.
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L'UX/UI au centre de nos logiciels et solutions métiers
Intranet and extranet: solutions for internal communication
We create tailor-made intranet and extranet solutions to improve your company's internal communication. Our tools facilitate information sharing and collaboration between your teams.
Site factory: centralized management of multiple sites
For multi-site companies, we offer site factory solutions that centralize the management of your web platforms. This enables simplified administration and consistency of your brand image across all your sites.
E-commerce platforms: complete online sales solutions
We design high-performance, secure e-commerce platforms tailored to your specific needs. From product management to payment integration, we offer you a complete solution to maximize your online sales.
Business software development: tailored to your needs
We develop customized business software to meet your company's unique requirements. Our solutions are designed to improve your processes, increase productivity and deliver competitive advantage.
Complex tools: calculators, configurators
We create complex tools such as calculators and configurators to simplify technical or commercial tasks. These customized tools improve the efficiency and autonomy of your teams.
Our expertise
Website audit
We carry out comprehensive audits of your website with the aim of identifying strengths and areas for improvement. Our clear objective: to optimize your site's performance, ergonomics and security to deliver an optimal user experience (UX).
Website redesign
Is your website in need of a refresh? We'll take on the complete redesign of your site, using the latest technologies and trends to create a modern, high-performance platform that reflects your brand image.
UX/UI
User experience (UX) and user interface (UI) design are essential to attracting and retaining visitors to your website. With this in mind, we design intuitive and aesthetic interfaces that improve navigation and encourage user interaction. A successful experience will generate loyalty, engagement, and business.
Agile project management
We work with an Agile approach to manage your web development projects. This methodology enables us to work iteratively and collaboratively, ensuring flexibility and responsiveness throughout the development process.
API Development
We develop robust, secure APIs that enable your systems to integrate and interoperate. Our API solutions facilitate communication between your different platforms and improve the efficiency of your processes.
Digital accessibility
We're committed to making the web accessible to everyone! Our solutions are designed to comply with accessibility standards, ensuring that your sites and applications can be used by as many people as possible, including those with disabilities.
FAQ
What is UX Design?
UX Design (User Experience Design) is the discipline of designing products that offer an optimal user experience. It involves creating interfaces that are not only functional, but also pleasant to use.
What's the difference between UX and UI?
UX (User Experience) Design focuses on the user's overall experience with a product, while UI (User Interface) Design concentrates on the visual and interactive aspect of the user interface. In other words, UX Design focuses on feel, and UI Design on look.
What are the 3 pillars of UX Design?
The three pillars of UX Design are user research, user-centered design and usability testing. These elements ensure that the solutions designed meet real user needs and deliver an optimal experience.
What are the 5 UX steps?
The five stages of the UX approach are research, definition, ideation, prototyping and testing. Each stage is crucial to understanding users, defining appropriate solutions, testing concepts and refining products based on feedback.