Site audit
For a website to be successful and visible, it must be optimized both technically and in terms of SEO. We carry out audits complete to identify the technical obstacles that are holding back your site's performance, while thoroughly analyzing the SEO aspects to maximize your visibility on search engines. Thanks to these audits, we provide you with a clear and personalized action plan, to make your site a powerful tool in the service of your objectives.
Put SEO at the heart of your strategy
A major acquisition lever
SEO is essential (even indispensable) for attracting qualified traffic to your site! Good SEO enables your site to rank at the top of results on search engines like Google, increasing its visibility and your chances of capturing potential customers.
How can you improve your visibility?
The purpose of an SEO audit is to identify areas for improvement to increase your site's visibility. We focus on 3 main areas:
- Identifying keyword opportunities: find the relevant keywords your customers are using to search for you.
- Optimize site structure: improve navigation and page hierarchy for optimal indexing by search engines.
- Improving content performance: rewriting and optimizing content to make it more attractive and relevant for users and search engines.
1. Discovery phase
We begin with a discovery phase to understand your goals, challenges and expectations. This allows us to customize our approach and focus our efforts on the most critical aspects of your site.
2. Detailed analysis
We perform a detailed analysis of your site using state-of-the-art tools like GTMetrix and ScreamingFrog to evaluate performance, security, and SEO.
3. Report and recommendations
After the analysis, we provide you with a detailed report with specific recommendations for improving your site. We clearly explain each problem and suggest practical solutions.
4. Technical implementation of recommendations
We implement the recommendations resulting from the audit of your Drupal site to optimize its security, SEO and accessibility, thus ensuring continuous improvement of its performance.
5. Counter-expertise
We perform a counter-expertise of your Drupal audit using recognized tools to validate and refine the application of technical recommendations.
Our expertise
Website audit
We carry out comprehensive audits of your website with the aim of identifying strengths and areas for improvement. Our clear objective: to optimize your site's performance, ergonomics and security to deliver an optimal user experience (UX).
Website redesign
Is your website in need of a refresh? We'll take on the complete redesign of your site, using the latest technologies and trends to create a modern, high-performance platform that reflects your brand image.
UX/UI
User experience (UX) and user interface (UI) design are essential to attracting and retaining visitors to your website. With this in mind, we design intuitive and aesthetic interfaces that improve navigation and encourage user interaction. A successful experience will generate loyalty, engagement, and business.
Agile project management
At Parker+Parker, we work with an Agile approach to managing your web development projects. This methodology enables us to work iteratively and collaboratively, ensuring flexibility and responsiveness throughout the development process.
API Development
We develop robust, secure APIs that enable your systems to integrate and interoperate. Our API solutions facilitate communication between your different platforms and improve the efficiency of your processes.
Digital accessibility
We're committed to making the web accessible to everyone! Our solutions are designed to comply with accessibility standards, ensuring that your sites and applications can be used by as many people as possible, including those with disabilities.